Adam Selipsky is shepherding Amazon’s cloud unit at one of the most important moments in tech history.
Selipsky, the CEO of the company’s cloud computing unit AWS, has been behind the various generative AI offerings Amazon has rolled out over the past few months as it aims to compete with Microsoft and others in the growing AI arms race.
AWS is a leader in the cloud market and a deeply profitable business for Amazon. However, some of its growth has been slowing down the past few quarters, a problem attributed to customers cutting back on their spending due to challenges with the wider economy.
![AWS re:Invent 2022](https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/8/29/82906acb-5810-5efa-b1b0-a56af255ae6b/6581c6d5402dc.image.jpg?resize=150%2C100 150w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/8/29/82906acb-5810-5efa-b1b0-a56af255ae6b/6581c6d5402dc.image.jpg?resize=200%2C133 200w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/8/29/82906acb-5810-5efa-b1b0-a56af255ae6b/6581c6d5402dc.image.jpg?resize=225%2C150 225w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/8/29/82906acb-5810-5efa-b1b0-a56af255ae6b/6581c6d5402dc.image.jpg?resize=300%2C200 300w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/8/29/82906acb-5810-5efa-b1b0-a56af255ae6b/6581c6d5402dc.image.jpg?resize=400%2C266 400w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/8/29/82906acb-5810-5efa-b1b0-a56af255ae6b/6581c6d5402dc.image.jpg?resize=540%2C359 540w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/8/29/82906acb-5810-5efa-b1b0-a56af255ae6b/6581c6d5402dc.image.jpg?resize=640%2C426 640w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/8/29/82906acb-5810-5efa-b1b0-a56af255ae6b/6581c6d5402dc.image.jpg?resize=750%2C499 750w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/8/29/82906acb-5810-5efa-b1b0-a56af255ae6b/6581c6d5402dc.image.jpg?resize=990%2C659 990w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/8/29/82906acb-5810-5efa-b1b0-a56af255ae6b/6581c6d5402dc.image.jpg?resize=1035%2C688 1035w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/8/29/82906acb-5810-5efa-b1b0-a56af255ae6b/6581c6d5402dc.image.jpg?resize=1200%2C798 1200w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/8/29/82906acb-5810-5efa-b1b0-a56af255ae6b/6581c6d5402dc.image.jpg?resize=1333%2C887 1333w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/8/29/82906acb-5810-5efa-b1b0-a56af255ae6b/6581c6d5402dc.image.jpg?resize=1476%2C982 1476w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/8/29/82906acb-5810-5efa-b1b0-a56af255ae6b/6581c6d5402dc.image.jpg?resize=1765%2C1174 2008w)
Amazon Web Services CEO Adam Selipsky speaks Nov. 30, 2022, at an event in Las Vegas.
Simultaneously, the business has been at the forefront of Amazon’s push into generative AI, which flooded the public consciousness last year with the release of OpenAI’s popular chatbot ChatGPT. During a speech held late November at an AWS conference in Las Vegas, Selipsky unveiled the company’s response (kind of) to ChatGPT — an AI assistant for businesses called Q.
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The Associated Press recently spoke with Selipsky about how companies are spending on cloud services, Amazon’s investment in the artificial intelligence startup Anthropic and the future of generative AI. The conversation has been edited for length and clarity.
Q: Companies have been cutting cloud spending this year. Is that still happening?
A: A lot of our customers over the past several quarters have been pursuing cost optimization. Since day one, we’ve said that AWS and the cloud are the place to do that. We’ve seen that a lot of customers have gotten far through that cost optimization. And we have other customers who are still in the middle of it. We’re further through it, but it’s not over yet.
We’re also still seeing a lot of customers investing. The companies who are going to win are the ones who are investing now — in uncertain economic times — when some others are hesitating in their overall investments. And we’re working with a lot of customers who are doing just that. We’re also seeing tremendous interest in our generative AI offerings.
Q: What’s your vision for generative AI?
A: We really think about three different layers of the generative AI stack.
At the bottom layer of the stack is the infrastructure required to to do generative AI. We have a very large Nvidia GPU-based business and have designed and delivered our own custom-designed chips, including our Trainium and Inferentia chips.
At the top layer of the stack is consuming applications that have been built using generative AI. And for that, we have a coding companion for developers.
Q: Speaking of models, there were reports that Amazon is building a large language model called Olympus. Is that something that we should expect to see soon?
A: You should definitely expect to see multiple iterations of Amazon’s first-party models, which are already out there today under the Titan brand. It goes back to the idea that there’s no one model to rule them all. We want multiple models with different use cases. And I expect that they will collectively be very capable and very powerful.
Q: Can you chat with me about Amazon’s investment in the artificial intelligence startup Anthropic? There are reports that Google, which is also backing Anthropic, is upping its investments. Some say this is becoming some sort of proxy war between Amazon and Google. Do you see it that way?
A: No, I don’t. We have a very close, very tight relationship with Anthropic that’s very beneficial to both companies. Anthropic has chosen Amazon as its primary cloud provider for its mission critical workloads. The majority of Anthropic workloads will run on AWS. Period.
Q: How does Amazon think about safeguards as its building this technology?
A: Responsible AI is incredibly important and something that Amazon has been taking very seriously. We have a number of principles for responsible AI that we’ve been public about. We’ve done things like create these cards for our services, which talk about the uses of the model, the intended use of the model, about how they were trained. We try to provide more transparency into how some of these AI services are constructed and what they’re used for.
We think that a lot of the solutions around responsible AI are going to need to be multilateral solutions. We need a collaboration between cloud industry leaders, folks like AWS, and those producing models, like Anthropic, as well as governments, academia and others. That’s why we’ve been so active at participating in responsible AI forums at the White House and in the U.K.
Q: Where do you see the AI race going next year?
A: I think you’re going to see a very rapid evolution and change. And that’s partially reflective of the fact that we are still so early in the evolution of generative AI. That’s why I think adaptability and flexibility are actually incredibly important advantages for customers. In order for them to succeed with their business objectives and to delight their customers, they’re going to need to be very flexible, agile and adaptable in how they evolve their use of generative AI.
5 of the top AI roles companies are seeking to hire
#5. Data architects
![#5. Data architects](https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/3/ae/3aeb0071-b3dd-50a3-ade7-292d891e9878/6581c6e5341ed.image.png?resize=150%2C107 150w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/3/ae/3aeb0071-b3dd-50a3-ade7-292d891e9878/6581c6e5341ed.image.png?resize=200%2C143 200w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/3/ae/3aeb0071-b3dd-50a3-ade7-292d891e9878/6581c6e5341ed.image.png?resize=225%2C160 225w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/3/ae/3aeb0071-b3dd-50a3-ade7-292d891e9878/6581c6e5341ed.image.png?resize=300%2C214 300w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/3/ae/3aeb0071-b3dd-50a3-ade7-292d891e9878/6581c6e5341ed.image.png?resize=400%2C285 400w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/3/ae/3aeb0071-b3dd-50a3-ade7-292d891e9878/6581c6e5341ed.image.png?resize=540%2C385 540w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/3/ae/3aeb0071-b3dd-50a3-ade7-292d891e9878/6581c6e5341ed.image.png?resize=640%2C456 640w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/3/ae/3aeb0071-b3dd-50a3-ade7-292d891e9878/6581c6e5341ed.image.png?resize=750%2C535 750w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/3/ae/3aeb0071-b3dd-50a3-ade7-292d891e9878/6581c6e5341ed.image.png?resize=990%2C706 990w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/3/ae/3aeb0071-b3dd-50a3-ade7-292d891e9878/6581c6e5341ed.image.png?resize=1010%2C720 1035w)
– Share of companies who say they have hired for this role in the past year:
— 33% of AI high-performing companies
— 31% of all other companies
Combining computer science and design skills, data architects analyze the data framework of an organization to develop and improve database models. They store and organize company information so it can be easily retrieved when needed. Data architects must be knowledgeable in SQL and Oracle database management systems and data visualization software. Because AI initiatives require effective company-wide architecture, data architects are crucial to the success of AI projects.
#3. AI data scientists
![#3. AI data scientists](https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/d6/cd60fc37-2af3-58e7-bbf3-737c53b8d4fd/6581c6f93c983.image.png?resize=150%2C107 150w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/d6/cd60fc37-2af3-58e7-bbf3-737c53b8d4fd/6581c6f93c983.image.png?resize=200%2C143 200w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/d6/cd60fc37-2af3-58e7-bbf3-737c53b8d4fd/6581c6f93c983.image.png?resize=225%2C160 225w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/d6/cd60fc37-2af3-58e7-bbf3-737c53b8d4fd/6581c6f93c983.image.png?resize=300%2C214 300w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/d6/cd60fc37-2af3-58e7-bbf3-737c53b8d4fd/6581c6f93c983.image.png?resize=400%2C285 400w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/d6/cd60fc37-2af3-58e7-bbf3-737c53b8d4fd/6581c6f93c983.image.png?resize=540%2C385 540w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/d6/cd60fc37-2af3-58e7-bbf3-737c53b8d4fd/6581c6f93c983.image.png?resize=640%2C456 640w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/d6/cd60fc37-2af3-58e7-bbf3-737c53b8d4fd/6581c6f93c983.image.png?resize=750%2C535 750w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/d6/cd60fc37-2af3-58e7-bbf3-737c53b8d4fd/6581c6f93c983.image.png?resize=990%2C706 990w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/d6/cd60fc37-2af3-58e7-bbf3-737c53b8d4fd/6581c6f93c983.image.png?resize=1010%2C720 1035w)
– Share of companies who say they have hired for this role in the past year:
— 60% of AI high-performing companies
— 31% of all other companies
AI data scientists apply analytical and coding skills to examine data and gather the information needed to design custom-made solutions for organizations. They search for and present their findings and suggestions to stakeholders to help them make strategic, informed decisions. When they specialize in AI, data scientists feed information to programs to mimic and optimize existing processes while developing new strategies. Data scientists are in demand because, as AI technology continues to advance, the people in these roles help companies make smart decisions with data as well as automate business processes that improve efficiency and lower operational costs.
#2. Data engineers
![#2. Data engineers](https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/55/c55de77d-44da-5e26-8b80-5ad3373119ca/6581c701bac83.image.png?resize=150%2C107 150w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/55/c55de77d-44da-5e26-8b80-5ad3373119ca/6581c701bac83.image.png?resize=200%2C143 200w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/55/c55de77d-44da-5e26-8b80-5ad3373119ca/6581c701bac83.image.png?resize=225%2C160 225w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/55/c55de77d-44da-5e26-8b80-5ad3373119ca/6581c701bac83.image.png?resize=300%2C214 300w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/55/c55de77d-44da-5e26-8b80-5ad3373119ca/6581c701bac83.image.png?resize=400%2C285 400w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/55/c55de77d-44da-5e26-8b80-5ad3373119ca/6581c701bac83.image.png?resize=540%2C385 540w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/55/c55de77d-44da-5e26-8b80-5ad3373119ca/6581c701bac83.image.png?resize=640%2C456 640w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/55/c55de77d-44da-5e26-8b80-5ad3373119ca/6581c701bac83.image.png?resize=750%2C535 750w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/55/c55de77d-44da-5e26-8b80-5ad3373119ca/6581c701bac83.image.png?resize=990%2C706 990w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/c/55/c55de77d-44da-5e26-8b80-5ad3373119ca/6581c701bac83.image.png?resize=1010%2C720 1035w)
– Share of companies who say they have hired for this role in the past year:
— 46% of AI high-performing companies
— 37% of all other companies
Building data channels to route information properly from various sources is the primary responsibility of data engineers. They consolidate, tidy up, and structure raw data to make it accessible and understandable for business analysts. Just as companies need data scientists to collect and analyze the data, they need data engineers to turn it into a collection that AI models can use.
#1. Software engineers
![#1. Software engineers](https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/1/3e/13e282a1-7ae3-5445-9667-3a3962c37b7e/6581c70a61617.image.png?resize=150%2C107 150w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/1/3e/13e282a1-7ae3-5445-9667-3a3962c37b7e/6581c70a61617.image.png?resize=200%2C143 200w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/1/3e/13e282a1-7ae3-5445-9667-3a3962c37b7e/6581c70a61617.image.png?resize=225%2C160 225w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/1/3e/13e282a1-7ae3-5445-9667-3a3962c37b7e/6581c70a61617.image.png?resize=300%2C214 300w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/1/3e/13e282a1-7ae3-5445-9667-3a3962c37b7e/6581c70a61617.image.png?resize=400%2C285 400w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/1/3e/13e282a1-7ae3-5445-9667-3a3962c37b7e/6581c70a61617.image.png?resize=540%2C385 540w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/1/3e/13e282a1-7ae3-5445-9667-3a3962c37b7e/6581c70a61617.image.png?resize=640%2C456 640w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/1/3e/13e282a1-7ae3-5445-9667-3a3962c37b7e/6581c70a61617.image.png?resize=750%2C535 750w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/1/3e/13e282a1-7ae3-5445-9667-3a3962c37b7e/6581c70a61617.image.png?resize=990%2C706 990w, https://bloximages.chicago2.vip.townnews.com/madison.com/content/tncms/assets/v3/editorial/1/3e/13e282a1-7ae3-5445-9667-3a3962c37b7e/6581c70a61617.image.png?resize=1010%2C720 1035w)
– Share of companies who say they have hired for this role in the past year:
— 42% of AI high-performing companies
— 40% of all other companies
Software engineers can choose from a wide range of career options; they can design and develop programs, such as computer games or network control systems. Their main duty is to generate and optimize business applications, which makes them highly sought-after tech professionals in most industries. Software engineers must have a strong knowledge of computer engineering and programming languages. AI companies utilize software engineers to not only build AI applications but also to maintain AI systems. Their insights are invaluable to the future of AI companies because the AI models they build help inform companies’ decisions.
Data reporting by Wade Zhou. Additional writing by Kelly Glass. Story editing by Jeff Inglis. Copy editing by Kristen Wegrzyn. Photo selection by Ania Antecka.
This story originally appeared on Revelo and was produced and distributed in partnership with Stacker Studio.